Backlinks are links on other websites, pointing to your website. It’s also referred to as inbound links or incoming links.
Typically, the more backlinks a website has, the better the website will perform on search engine results pages. Also, the higher the quality of your backlinks, the higher your chances of ranking higher.
How? Google and some other search engines perceive each backlink as a type of recommendation. So the higher the number of backlinks (and their quality) pointing to your website, the more trusted the search engines will deem your site to be. And ultimately, the better your rankings.
So when building backlinks, don’t focus only on the quantity of links. Instead, go for QUALITY and RELEVANCE, too. Mostly target sites whose domain authority are equal to or higher than your site’s. (Use our free domain authority checker to test.)
If your site has lots of low-quality backlinks or spammy links, your SERPs rankings will suffer. In other words, it is better to have 10 natural, high-quality backlinks than to have 100 low-quality ones.
That’s why you need to use a backlink checker tool to monitor and check your site’s backlinks and their value.
Need help with other SEO tools? We also have Backlink Maker, Word Count Checker, and Website SEO Score Checker.
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